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Australian philosopher, literary critic, legal scholar, and professional writer. Based in Newcastle, NSW. Author of FREEDOM OF RELIGION AND THE SECULAR STATE (2012), HUMANITY ENHANCED (2014), and THE MYSTERY OF MORAL AUTHORITY (2016).

Tuesday, May 19, 2015

Latest on Box Office Mojo - Avengers: Age of Ultron, Mad Max: Fury Road, and more

The US Box Office this past weekend was dominated by the new musical comedy Pitch Perfect 2, which rode all over Mad Max: Fury Road. The latter nonetheless made a whopping $45.5 million over the weekend, as shown in the actual figures for the weekend (which update/correct the figures in the article I first linked to).

All the box office figures for Avengers: Age of Ultron show it not doing quite as well in the US domestic box office as the original Avengers movie, though it still looks headed for half a billion or more dollars. What interests me about all the figures, though, isn't any of this - it's the monstrous figure tucked away of nearly $160 million for Age of Ultron in its first six days in China. This continues the trend for China to become an enormous, expanding market for Hollywood action movies, especially, but not solely, superhero movies. These are now being aimed largely at the Asian markets, especially China, but also Japan and South Korea - with increasing use of settings in those countries, sometimes with local star actors, and with care taken not to offend local sensibilities.

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